years of experience
2
number of events
4
average number of activations during events
6
CONSUMERS REACHED
10K+
01
MAXI-RACE 2024
booTh
- Design and installation from A to Z (creation of visuals and displays, implementation of the SS24 collection)
- Communication and display of collections with the partner distributor
ACTIVATIONS
- Definition and management of the activation program
- Coordination with athletes, partners, agencies, and organizers
Activations list : Fan Zone, Aperuns with ambassadors and athletes, Yoga by the lake, blindfold game to guess as many historic Salomon pairs as possible
MEDIA CONTENT
- Coordination of content creation to cover all segments: athletes, employees, and activations
02
UTMB 2023
BOOTH
- Stand designing: from 3D to reality
- Supplier sourcing and coordination of visual creation
- Installation and logistical planning in collaboration with an agency
- Management of relations with the organizer
03
Trail de Serre-Ponçon 2023
BOOTH
- Stand designing
- Installation and logistical planning in collaboration with an agency
- Coordination with the distributor partner
activationS
- Definition and management of the activation program
- Management of the relationship with the organizer
Activations list: Aperuns with athletes, Yoga running, laser biathlon, signing sessions by athletes, contest to win signed athletes photo frames
04
Other events
S/PLUS MEMBER WEEK-END 2024
Staff member at an event for S/PLUS members (loyalty program): shoe testing, exploring the Chamonix trails, participating in a 10km trail, and supporting athletes at the Mont-Blanc Marathon
FOCUS GROUP
Member of the organizing team for the first editions of ‘La Bande à Georges’: managing test areas, organizing focus groups on various themes (bags, shoes, etc.)
GOLDEN TRAIL SERIES AND UTMB RACES
Providing athlete support at aid stations, assisting with direct content production for social media, race following with the production team
Races: Zegama 2023 , Mont-Blanc Marathon 2023, UTMB 2023 & 2024, Grande Finale Il Golfo Dell Isola 2023
GET IN TOUCH!
Whether you want to learn more about my background or explore my profile, feel free to reach out.